One tag=one format?

Generally, each tag corresponds to one single ad format. Yet, there are two exceptions:

  • for “Mobile” format which is composed of 3 formats (footer, interstitial and over-slide). The mobile user will see only one of the three formats for each visit.
  • For “Footer or Slide-in” format composing a pack of two formats, the user will see only one of the two formats for each visit.
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